We are a dedicated management consultancy with unique local knowledge and understanding of the Expo 2020 Dubai. Contact us today to find out how we can help you maximise these opportunities.
Some of the things we do include:
Consumer engagement:
we drive brand recognition, relevance and resonance through creating integrated sales and marketing communication activities. Here we employ our deep understanding of consumer trends and focus on achieving desired results.
Brand strategy and feasibility studies:
For Expo 2020 Dubai brand (re)positioning and expression is crucial. We use primary research to assess brand perception among target audiences and customers, evaluate the feel of a brand, and exploit the narrative. Using a mix of approaches – from creative design, PR and marketing, to social media – we ensure companies and organisations can express themselves to maximise effect. We also undertake feasibility studies for companies to identify and assess the best path to maximise opportunities and sales.
B-2-B communication:
Working at multiple levels, we are able to leverage the B-2-B relationships at the core of business value. Crucially, we link these levels – from training and guiding the sales force, developing effective PR, to leveraging trade show events – we are able to bring a critical mix for marketplace success.
Hospitality:
Our industry connections mean we can arrange effective hospitality at a local and regional level. In addition, we can help with customer service, event management, and communication skills targeting people from around the world.
Management Consulting:
We develop innovative strategies for companies and organisations to ensure challenges become opportunities. Combining a broad view of business trends with rigorous analytics, we support clients to identify major challenges, understand the organisational landscape, define the drivers and barriers to growth, and align resources to take action. Our consultants bring expertise from management consulting, marketing, technology and operations to deliver recommendations that are highly strategic and deeply practical, which leads to real benefits to our clients. Some of the specific activities cover: HR review and training of staff, undertaking brand or market research, looking at organisational design and engineering, and developing wider corporate strategies to help build strategic partnerships with regional actors.
Multicultural Engagement:
Expo 2020 Dubai, with the multicultural demographic numbers, is a major opportunity to deliver on effective sales and public engagement. Companies and organisation in the public sector will need to be able to identify and exploit the needs and nuances of diverse communities and organisations. Our approach and methods are targeted and unique and deliver increases in consumer and business reach to maximise impacts.
Social Media Marketing:
We believe in the power of numbers and words. And we help companies and organisations to maximise place- and time-based business opportunities through social media. We can align brands with consumer experiences using all the technologies and techniques available. And often fostering effective communications 24 hours a day, 7 days a week through social media can be cost effective. Crucially, we have a blended approach to social media; that is, we link the shop floor and warehouse activities to the social media landscape.
Training and skills development:
To ensure your staff are kept up-to-speed with the opportunities and challenges presented by Expo 2020 Dubai we can develop and deliver a range of skills and training modules – from sales and marketing, meeting and greeting, procurement and supply-chain development, and PR and networking. Our training can be delivered for all levels within an organisation – senior management to operatives.